How to Handle E-Commerce Payments Securely
Although a growing number of people choose to buy things online with their credit cards, there are still those who choose not to do so due to the risks involved in these transactions. Some of the questions they ask are whether their sensitive financial and personal information will stay secure and whether they’re transacting with a reliable merchant.
These can be hard to establish, particularly if your e-commerce website is quite new and it hasn’t obtained a big deal of comments from the clients yet. So, how can you build confidence? You will need to assure them that you can manage their payments securely. How can you do that? Here are a couple of methods you can use, so keep reading.
Tip 1: Have a Secure Site.
Regardless of how stable your payment gateway is, you may get serious backlash from your customers if your site becomes endangered. It is possible to avoid this from happening by deciding on a secure platform for your e-commerce website. If that’s the case, open source e-commerce platform is highly recommended because you will receive consistent security updates that will help protect your website from hackers that want to take down your site.
Tip 2: Get the Facility to Accept Payments Securely.
Your site requires a facility to take payments. If you are managing only small transactions with a few clients, then a merchant account will do for you. It will help you accept various sorts of electronic payments developed from Andrew Phillips Cliq innovations such as credit cards. But if you’re also likely to manage shipping of a huge number of orders, then you will need a payment gateway. Whatever merchant accounts and payment gateway you choose, ensure that it has already built a reputation for reliable security. This is very important since you need something which will protect your clients’ sensitive information, such as their shipping addresses, credit card numbers, and their names.
Tip 3: Provide Other Payment Choices.
Handling credit card details may be a tricky job. It also means a good deal of responsibility for you because you are the website owner. The good thing is that there are several other payment choices which don’t require clients to supply their credit card information. One such choice is PayPal. All they need to do is input their account’s e-mail address and authorize the transaction, and they’ll be good to go. The only problem with this kind of choice is that they come with hefty transaction fees that could hurt your profits.
You can build trust with clients online just like you do in the real world by making them feel safe when they’re purchasing from you. You can do this on your e-commerce website by offering them with safe and secure options that they can use to close transactions with you.
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